Please help us welcome Steven Smith, our newest Senior Director, to the THG team. From Capitol Hill to Dupont Circle, Steven loves all things Washington, DC. Take a moment to learn more about Steven and what drew him to The Herald Group in our latest blog.

Three key takeaways on digital advocacy in the age of COVID-19—from inventory shifts to slacktivism to why you should never rely on a single platform to reach your audience.

Effectively communicating a narrative or messaging takes a certain set of skills. In our latest blog, we outline the knowledge and skillset needed in order to be an effective communications strategist.

We are excited to welcome our newest Associate, EC Wheatley to the team! She has hit the ground running advancing our client’s goals. Until you have the chance to meet in person, take a moment to learn more about her and her love of the East Coast.

THG recently announced the promotion of several members of our team. Please join us in congratulating these individuals on their hard-earned achievements!

2020 is almost over, and it's safe to say that this year has thrown more than a few curveballs at everyone. Before we ring in the new year, join Director Sharon Copeland in reflecting on what we've learned and what lessons we can take with us into the future.

With a new political dynamic awaiting us in 2021, The Herald Group recognizes the increasing value of leveraging third-party partnerships. Read more about the importance of third-parties in Jared Park's blog.

With all the campaign advertisements, articles, and social media posts about the upcoming election, is it worth it to try to break through the noise? Senior Vice President Marc Brumer provides 5 tips when answering that question.

Fifteen years ago, founders Taylor Gross, Doug McGinn and Matt Well came together to create The Herald Group. Now, it's grown to thirty employees and has dozens of clients.

A strong resume only gets you so far—effective networking is what sets candidates apart. Here's how to build meaningful professional connections, even when in-person meetings aren't always possible.

While thousands of Americans continue to stay home under government recommendations, VP Ashley Pratte shares the importance of local broadcasting and advertising during the coronavirus pandemic on our THG blog.

Please help us welcome Colin Hensel, our newest Digital Associate, to the THG team. If you haven’t met him yet, take a second to learn about what drew him to public affairs work in our latest blog.

As elected officials and key decision makers are spending more time at home, our Chief Digital Strategist, Todd Van Etten, shares the importance and value of precise online targeting for consumers. Learn about THG’s Digital Homing Platform.

As many Americans are adapting to working from home during the coronavirus pandemic, Vice President Jared Parks and Chief Digital Strategist Todd Van Etten share the importance of forming third-party alliances and using digital outreach to reach the right people.

How can you make sure an op-ed or exclusive is successfully placed when it’s hard to break through the news cycle? Read VP Ashley Pratte’s tips on pitching remotely during this time.

As the coronavirus pandemic continues to impact industries throughout the world, VP Ashley Pratte suggests ways you and your business can prepare for any crisis.

Breaking into media relations as an entry-level public affairs professional can be intimidating—here are five practical tips to build confidence, pitch effectively, and earn results from day one.

Hosting an event is stressful enough—but managing the media adds another layer entirely. Here are practical tips to help your organization accommodate press and get the coverage you're after.

With midterms approaching, advocacy organizations can't afford to wait—here are the key strategies to prepare your campaigns, define your issues, and create an echo chamber that breaks through.

Facebook's data scandal is a reminder that leadership isn't just about size or innovation—it's about transparency, process, and responsibility. Here's what true leadership looks like in any industry.