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Energy Transformation: The Case for Smarter Policies and Stronger Partnerships
At the University of Houston’s Energy Transition: Winds of Change symposium, it was clear that we are not in an energy transition, we are in the midst of an historic energy transformation that will be only possible through the partnership of public policy, industry and local communities.
Five Key Advocacy Tactics for the Lame Duck Session
The lame duck session provides special opportunities to reach decision-makers and make your messages heard loud and clear. The Herald Group’s latest blog highlights effective tactics for making an impact during the lame duck session and setting the stage for next year.
Supercharging Your Digital Grassroots Advocacy Program
An effective digital grassroots campaign can be a critical element of a “surround sound” strategy that helps your issue break through the noise on Capitol Hill. VP Sharon Copeland shares three keys to bringing your programs to the next level.
Breaking Through the Noise of Election Season
Election season is once again in full swing, presenting one of the toughest times to break through and deliver an effective message on behalf of clients. Across the country and across demographics, when Americans turn on their TV or check their phone, they are bombarded with political content about the upcoming election. So what strategies exist that communications pros can utilize on behalf of a client in this critical stretch?
Creating a Captivating Elevator Pitch
The Herald Group’s Kevin Manning recently joined a panel discussion hosted by The Fund for American Studies to discuss the importance of elevator pitches and networking. He outlined the basics of how to sell who you are to potential employers and peers. Read his guide to developing and executing a compelling pitch.