Our Team
Mike Bushnell
DIRECTOR
Education:
University of Missouri
Hometown:
Silver Spring, MD
Mike joined The Herald Group in July 2025. Before joining THG, Mike spent four years at a public affairs firm, building and implementing advocacy and reputation enhancement campaigns for corporate and nonprofit clients.
Mike also has years of experience as a communications leader for major events and initiatives, having worked for both a high-profile education consortium and the trade association that hosts the Washington, D.C. Auto Show.
Mike can be found outside of work enjoying Maryland's many parks and trails with his wife and dog, or flailing on the golf course. He is a loyal fan of the Washington Wizards and the University of Missouri's sports teams, which have taught him the importance of staying positive even amidst relentless adversity.
Research alone rarely drives action. Learn how to translate complex data into compelling stories, reach key decision-makers, and build a public affairs strategy that ensures your findings land.
In litigation, regulatory investigations, and reputational crises, organizations often find themselves trapped between two competing realities: legal counsel wants to minimize risk, while stakeholders want answers. Here’s how to communicate when you cannot share the whole story.
Audience research can do more than inform one campaign. Synthetic audiences help public affairs teams pressure-test messaging, extend research value and adapt faster as issues, audiences and news cycles shift.
Audience research can do more than inform one campaign. Synthetic audiences help public affairs teams pressure-test messaging, extend research value and adapt faster as issues, audiences and news cycles shift.
Prince William County’s data center votes aren’t the end of the industry. They’re a reminder that communities need more than facts and figures. They need to understand what these projects mean for their future and why they should welcome them.
SCOTUS ruling reshapes campaign spending, giving party committees new leverage and changing how corporate advocacy teams plan for 2026.
